AGR Logo use

AGR's logos come in the following colour formats: CMYK, PMS, RGB and Negative.

Printing
There are two colour systems for the production of printed matter, either CMYK process colours for four-colour printing and print. Or special (PMS) process colours for printing.

CMYK
Is the most common standard for four-colour printing. CMYK specifies how the four colours Cyan, Magenta, Yellow and Black should be mixed in relation to each other in order to give the correct colour shade. The mixing ratio is given as a percentage.


PMS - Pantone Matching System
.
This is an international standard for colour designation in connection with printing, where the dye is specially mixed. Using ready-mixed colours ensures the correct colour reproduction in graphics. PMS is used in printing production. Printing using PMS must be agreed with the printers in advance.

Negative 
If the logo is to be used on a dark background, a negative (white) version must be used.

Screens
RGB 
The colour designation for use on screens, the internet and multimedia.

Different file formats:
.gif
For screen use (internet, Word, PowerPoint, etc.).

.jpg
Intended for screen use (internet, Word, PowerPoint etc.), primarily for photographs.

.eps
File format that is used to print logos, photographs and illustrations.

.tiff
A file format for high resolution photographs.